NEWS, BLOG, AND VLOG
Helping financial advisors succeed in the digital marketing space.
Our recent articles offer digital marketing tips for the independent financial advisors.
Do You Know The 4 Key Elements To Grow Your Financial Industry Business
In this short 4 minute video, John Capuano - Co-Founder of Simplicity Lone Beacon - breaks down the "Core 4" digital marketing techniques we use for each of our [...]
The Most Important Book You and Your Prospects Will Read in 2021
Are you looking for a way to get new leads and re-engage your current database? Maybe you’ve thought about writing a book or have already put some general thoughts [...]
Building Out Our Marketing Ecosystem with Google Ads
Imagine you’re casually browsing a company’s website on your phone. You get an email, open it, and all of a sudden you’ve forgotten about that company’s products. You may [...]
Meet the Latest Additions to Our Team!
We’re excited to welcome two new members to the Simplicity Lone Beacon family, Christina Pappas and Gabby DeMaria! Both come to us with valuable digital marketing experience and will [...]
Welcome to Our New Website!
We build excellent websites for our clients that showcase their best work and give visitors a sense of who the advisor is as a person while being easy to [...]
The 2020 Election and Your Retirement Webinar
Amidst global financial crisis and unprecedented obstacles, Simplicity Lone Beacon remains resolute and committed to identifying and relentlessly capitalizing on growth for our clients. There is no doubt: traditional [...]
If You’re Going To Do A Webinar, Do It Right
The future of large in-person events is unknown as this pandemic stretches on and on. According to Simplicity Lone Beacon’s recent nationwide study where over 1,200 people were asked [...]
Identify Problems, Provide Solutions
While news sources tend to highlight major, seemingly unsolvable problems, advisors can present solutions using content. Many workers over 50 have lost their jobs in the last six months, [...]
Getting Into Your Prospect’s Pocket
Texting has several advantages. To start, it allows you to literally be in a prospect’s pocket: Most people have direct access to their cell phones the majority of the [...]
The Evolution of Simplicity Lone Beacon
Simplicity Lone Beacon has grown exponentially over the last six years, earning it a place on Inc. magazine’s list of the fastest growing 5,000 American companies. Intuit, Under Armour, [...]
Simplicity Lone Beacon Listed in Inc. 5000
Inc. Magazine Unveils Its Annual List of America’s Fastest-Growing Private Companies—the Inc. 5000 Simplicity Lone Beacon Recognized on the 2020 Inc. 5000 Based on their Rapid and Sustained Growth [...]
Introducing Our Social Security Webinar
Amidst global financial crisis and unprecedented obstacles, Simplicity Lone Beacon remains resolute and committed to identifying and relentlessly capitalizing on growth for our clients. While traditional seminars and face-to-face [...]
